Aussie Baby Toys vs Big W: Which Is Better for Baby Toys in Australia?
Choose Aussie Baby Toys for a small, baby-focused range, and choose Big W for big brands, regular sales and in-store returns. Neither is better for every parent. The right pick depends on whether you want a curated baby toy or one stop for everything.
This guide Aussie Baby Toys vs Big W compares range, price, delivery, returns and safety information, based on store information, product listings and a ShopBack guide available in November 2026. Check each store before you buy, because prices and policies change.
Aussie Baby Toys vs Big W at a glance
Aussie Baby Toys is the more specialised store, while Big W has physical stores, a wider range and regular sales.
| Feature | Aussie Baby Toys | Big W |
|---|---|---|
| Type of store | Online baby and toddler toy store | Department store chain with 170+ stores and a website |
| Range | Bath, pool, beach, sensory and learning toys | Toys, kids and baby, clothing, home, electronics and household items |
| Sample prices (AUD) | About $15 to $50 for most toys shown on its homepage | Varies by product and sale |
| Delivery | Free Australia-wide on orders over $50 | Standard delivery, with fees shown at checkout |
| Pick-up | Not advertised on its homepage | Click and Collect at most stores, with Direct to Boot at selected locations |
| Change-of-mind returns | 30 days | 90 days, with conditions and exclusions |
| Rewards and sales | Some discounted products | Everyday Rewards, weekly catalogues and an annual Toy Sale |
| Best for | Parents who want a focused baby toy range | Parents who want big brands, sales and in-store help |
Range: focused or broad?
Big W has the broader range, but Aussie Baby Toys is easier to browse if you only need baby toys.
Aussie Baby Toys sells bath, pool and beach toys, along with sensory and learning toys. Its homepage includes shape sorters, wooden puzzles, busy boards, rattles and teethers. It also groups guidance by age, from birth to 12+ months.
Big W sells toys alongside baby products, clothing, homewares and household items. Its toy promotions often feature brands such as LEGO, Bluey, Barbie and Hot Wheels. That suits parents buying for several children or adding toys to a bigger shop.
The trade-off is depth and reputation. Many Aussie Baby Toys listings show only a few reviews, or none, so there’s less shopper feedback to compare. Big W is the better-known retailer, though popular brand names don’t tell you which toy best suits your baby’s stage.
Not sure what to choose? Start with our guides to how many toys a baby needs and when babies can use a shape sorter.
Aussie Baby Toys vs Big W Prices and delivery: which costs less?
The cheaper store depends on the toy and timing, so compare the final price with delivery before you buy.
At Aussie Baby Toys, recent homepage prices included a wooden shape puzzle at $38.00, a 12-piece shape sorter set at $41.00 and a rattle and teether set at $29.95. Orders over $50 ship free across Australia. A single toy may fall under that amount, so check the delivery cost at checkout.
Big W’s strongest price advantage is its sales calendar. Its 2026 Toy Sale ran from 9 June to 8 July, with more than 1,300 deals and average markdowns of about 25%, according to ShopBack’s Big W guide. Weekly catalogues, Black Friday and Boxing Day can also bring discounts, and members can earn Everyday Rewards points on eligible spend.
Big W also offers Click and Collect from most stores, which can help you avoid delivery fees. Aussie Baby Toys may suit you better if you live far from a store or are ordering enough to reach free shipping.
Returns and safety: what should parents check?
Big W has the longer change-of-mind window at 90 days, compared with 30 days at Aussie Baby Toys.
Big W says eligible returns can be made at any Big W store, including for online orders. Items must generally be unused and in saleable condition with their original packaging, and delivery fees aren’t refunded for change-of-mind returns. Some products are excluded. Marketplace items sold by other businesses can follow different rules, so check who sells the item before you order.
Aussie Baby Toys advertises a 30-day money-back guarantee. Read its refund policy before ordering, especially who pays for return postage. Your rights under the Australian Consumer Law still apply to faulty goods at either store.
For safety, Aussie Baby Toys says its toys are BPA-free and tested to meet Australian safety standards. Treat this as the store’s own claim, and contact the store if you want details for a specific toy. Wherever you shop, check these points:
- The age grading on the product or its packaging
- Small or loose parts that could become a choking hazard
- Battery compartments and magnets, which must be secure
- Any current product recalls
Our guide to second-hand baby toy safety explains more of what to look for.
Which store should you choose?
The best choice comes down to what you’re buying and how you prefer to shop.
Choose Aussie Baby Toys if you:
- Want to browse only baby and toddler toys
- Are shopping for bath, water-play, sensory or learning toys
- Can reach the $50 free shipping threshold
- Prefer to shop online
Choose Big W if you:
- Want well-known toy brands in one place
- Plan to shop during major sales
- Collect Everyday Rewards points
- Want Click and Collect or a store nearby for returns
- Are buying toys along with other household items
Frequently asked questions
Is Aussie Baby Toys cheaper than Big W?
There’s no single answer, because the two stores don’t sell an identical range. Compare similar toys and include delivery, sale prices and any rewards.
Which store has better returns?
Big W offers the longer window at 90 days, and returns can be made in store. Aussie Baby Toys advertises 30 days. Conditions apply at both.
Does Aussie Baby Toys offer free shipping?
Yes, it advertises free shipping across Australia on orders over $50.
Can I pick up an online Big W order in store?
Yes, Click and Collect is available at most Big W stores.
The verdict of Aussie Baby Toys vs Big W
Aussie Baby Toys is a good fit for parents who want a focused selection of baby and toddler toys delivered to their door. Big W is the stronger choice for well-known brands, sale prices, rewards and in-store returns. Before you buy, compare the final price, age grading and return terms for the exact toy.
